Activision Blizzard, Inc. (NASDAQ:ATVI) has ceased yet another success in the video gaming industry. Its recently launched game, Destiny has broken all the records and the company has claimed that it has made $500 million on its first day in pre-orders. Experts are now seeing Destiny as one of the most profitable games in the coming months. Discussing Destiny’s success in a program, Bloomberg’s Television Contributing Editor, Jeffrey Hayzlett, said that console gaming is growing faster than ever because it allows the game enthusiasts to play with the best experience and environment. He said that mobile gaming does not provide the level of sophistication in gaming as offered by consoles. According to Hayzlett, most of the initial revenue gained by Activision Blizzard, Inc. (NASDAQ:ATVI) will go for future research and development, but the company will get it back in the future
“ […] This allow you to be able to play this at home, I know these gamers, I have been able to see these guys, I have got some good friends who do this and they play all night long […],” said Hayzlett.
Discussing the gaming industry and growth prospects, RBC Capital Markets Chief U.S. Market Strategist, Jonathan Golub, said that gaming companies grow quickly and this is the reason why more investors like software related businesses.
Hayzlett also discussed about his experience of doing a voice over for the Destiny game. He said that Activision Blizzard, Inc. (NASDAQ:ATVI) did a good thing by locking the complete Destiny project and no details were leaked about the game. This is the reason why gamers were anxiously waiting for the game to roll out. He thinks that in the future, we might see movies based on these famous games and the gaming industry will continue to flourish with more speed.
Paul Tudor Jones‘s Tudor Investment Corp is one of the shareholders of Activision Blizzard, Inc. (NASDAQ:ATVI), having 124,248 shares of the company.
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